The National Wrestling Alliance has been the oldest governing body in the world of wrestling. The territory system held one championship above all others that was the NWA Worlds Heavyweight Championship. During its height names like Jack Briscoe, Harley Race, Dusty Rhodes, Ric Flair, and others kept the title prestigious and on the top of the wrestling world. However, once Jim Crockett Promotions got sold the mainstream attention on the World Title immediately dropped because the title wasn't in the public eye anymore.
Following the "Birth of Extreme" the NWA and it's world title really lost everything and needed to built back from the ground up. Starting with Dan Severn the brand would bring some stability during his reign, but not much mainstream attention. Things really didn't start to change as far as the attention is concerned until this decade. To be clear Bruce Tharpe did help bring about a new era for the NWA, but when Billy Corgan took over things changed even more. In the past the NWA was really the only brand that never had any social media presence, but that really changed when Billy Corgan too control.
A few weeks ago at the incredible "All In" event we saw the newest NWA Worlds Champion crowned that being Cody Rhodes. It is incredible to think after two years on the independents following his departure from the WWE he has become the World Champion. Fact is that many thought that Cody could and should've been World Champion during his time in the WWE, but never did. At "All In" Cody became the first son to win the NWA World Title like his father. It will be very interesting to see now what the future is like for both Cody & the NWA as I don't think someone like Cody has held the title in a very long time. This is not meant to discount the reign that Nick Aldis had it is just meant to say that Cody might be able to take the title to another level.