For the last five years I've had this site and have been developing this site from the ground up. The website has always been the main focus of my attention and YouTube has just existed in the background. YouTube has never really been given any sort of attention or the spotlight at all, because writing has always been my main focus.
How I view YouTube hasn't changed over the years I still view it the same as I did when I first started, because it isn't about the views especially if you aren't enjoying what you are doing. This is the reason that enjoying what you are doing and the content you are creating matters more then the views you get on the content, because people can see or hear that you are enjoying what you are doing and not forcing it. Views will come eventually, but helping get the word out will help the views come a little quicker.
Promotion or social media push will help expand views, but that is something that I haven't done at all in the last five years. Now I'm giving YouTube the chance to stand on it's own and try to establish a main brand name through YouTube to help not just expand the site, but give the videos more exposure they deserve.