WRESTLING EXPRESS
  • Home
  • AEW
  • WWE
    • Other
  • Uncategorized
    • MLW
    • New Japan
    • ROH
    • Impact Wrestling
  • Twitch Highlights
    • Playthroughs
    • Ranking System
    • Documentary Updates
    • Playthrough II

Why Impact Wrestling's Re-branding isn't Working

5/8/2017

0 Comments

 
Almost two months ago at this point the company formerly known as TNA Wrestling decided it was high time to drop the TNA name and move onto a new brand name. The higher ups decided that the Impact Wrestling idea deserved another shot and so they changed the companies name to Impact Wrestling. This began an overnight elimination of anything having to do with the TNA name including names and titles the whole nine yards. Starting I believe it was on March 6, everything was to begin to change in the new Impact Wrestling. 

There is only one problem and it's one that the higher ups didn't think about is you can't eliminate the negative feeling that some fans have associated with TNA just by changing the name and expecting everything to be different. The reason why the saying "Distance makes the heart grow founder" is a true is because when you have something you start miss and want it back. But if you can never miss it then you never get the chance to want it back. The best thing that they could've done with TNA is sent away for a few months and repackaged the company in a different way by taking a few months to develop a new identity for the company. It might be clear why they could have done this, but that doesn't mean it wouldn't have worked better the re-branding that they decided to do. 

Also my last point is that the show has been called Impact since 2005 when they debuted on Spike TV so it's not like it's a new name. This is another reason why I feel like if they took longer to re-brand then it would've been better off for the company because everything could have been brand new instead of a lazy name change. 
0 Comments



Leave a Reply.

    Author

    The one stop shop for all things TNA Wrestling. At first you may not agree, but every now & again you might be surprised.

    Archives

    January 2022
    October 2021
    July 2021
    May 2021
    April 2021
    March 2021
    February 2021
    September 2020
    August 2020
    July 2020
    June 2020
    May 2020
    April 2020
    March 2020
    February 2020
    January 2020
    December 2019
    November 2019
    October 2019
    September 2019
    August 2019
    July 2019
    June 2019
    May 2019
    April 2019
    March 2019
    January 2019
    December 2018
    November 2018
    October 2018
    September 2018
    August 2018
    July 2018
    June 2018
    May 2018
    April 2018
    March 2018
    February 2018
    January 2018
    December 2017
    November 2017
    October 2017
    September 2017
    August 2017
    July 2017
    June 2017
    May 2017
    April 2017
    March 2017
    February 2017
    January 2017
    December 2016
    November 2016
    October 2016
    September 2016
    August 2016
    July 2016
    June 2016

    Categories

    All

    RSS Feed

About Wrestling Express

 
​About Us

​Contact Us

​Join Our Team

 


 
 



Stay Connected with Wrestling Express


On Twitter

On Facebook

On Google Plus
  • Home
  • AEW
  • WWE
    • Other
  • Uncategorized
    • MLW
    • New Japan
    • ROH
    • Impact Wrestling
  • Twitch Highlights
    • Playthroughs
    • Ranking System
    • Documentary Updates
    • Playthrough II