However, since the start of the brand split the brand exclusive shows have not drawn especially on Smackdown. Which some might blame on the talent or the split, but I would not blame it on anything other than oversaturation of the market with the company often only having a two week gap between PPVs. This is why I think that the end of brand exclusive shows is a very good thing for both the company and the brand split as both would look better and have better drawing power then they do alone.
Even though at this point it seems like the company might expanding the length of the PPV's to make up for getting rid of the other events they had on the schedule. This means that instead of say a four hour show only happening four times a year it could instead happen with every event and some could move to five hours. The thinking about this concept is ridiculous and an incredibly ludicrous idea as if they don't think they'd be able to fit everything they wanted to on a three hour PPV then maybe they are trying to fit too much. I mean they do have a weekly show for a reason. Overall though I do think this will be a good thing for the company, but it does depend on if the length of the shows change and if they do how drastic the change is.