Apparently the concept of being a “Super Mark” is a thing and something that is very frowned upon in the WWE, but that is a story for a different day. The concept of being a “super mark” has to do with being a fan of more than wrestling company. For example, former WWE writer Dr. Ranjan Chhibber was called a “super mark” for knowing about All-Japan pro wrestling while working in the WWE and was actually lectured for having knowledge of other companies. One member of management said that "If he let wrestlers know he had that type of knowledge then he would be looked at as a "super mark" and would never be able to earn their respect. In the WWE the best time for the company has always been when they had retired wrestling personalities helping with the creative direction of the company. When names like Bruce Pritchard, Jim Cornette, Jim Ross, Pat Patterson, and a variety of others were on the creative team the company was always hotter than when they didn’t have people like them on the team. A creative team that has members who lack knowledge of pro-wrestling even if they have knowledge of how to write weekly television still display weakness and lack the ability to properly handle talent in the best way possible. Having knowledge of other wrestling can help you better handle your company just look at how the bookers of yesteryear handle their territories and kept areas hot year after year.
http://www.iwnerd.com/wwe-writers-former-creative-stories-mcmahon/5/
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